Company

"Accelerating the shift to stakeholder capitalism"

"In a timely counter-reaction to the current US administration’s attempts to pressure the corporate world into distancing itself from a values-driven approach to business, Purpose Pledge — a new collaborative of purpose-driven companies committed to a stakeholder capitalism model — launched this week at Natural Products Expo West 2025.

"Initiated by Dr. Bronner’s, LIFT Economy and One Step Closer, Purpose Pledge invites both established and emerging companies to join them in pledging their commitment to 10 key areas — which comprise criteria for operating their businesses on the principles of a stakeholder approach to capitalism."

ARTICLE:14 Brands Join Forces to Set New Standard for Purpose-Driven Business

Company

"Almost all strategic problems change over time, which means that time looking for a solution is often time better spent learning to adapt."

Article: 30 Human Truths From the World of Strategic Management

Company

How to navigate—and even thrive—during challenging times.

ARTICLE: Half of All the Fortune 500 Companies Were Created in a Crisis

Company

"Accelerating the shift to stakeholder capitalism"

WEBSITE: Purpose Pledge

Company

Bringing creativity and craft to B2B industries

ARTICLE: Boring by Name, Bold by Nature: The New Agency Making 'Dull' Industries Impossible to Ignore